We created the brand identity for Café van Beeren, a classic Amsterdam brown café, inspired by its leaded glass windows. See the project.
Café van Beeren is an Amsterdam brown café located on the Nieuwendijk in the heart of the city center.
The building features a classic Art Deco aesthetic with original stained-glass windows and beautiful wooden facade detailing. The interior honors the building's architecture, and our challenge was to develop a graphic design concept that would seamlessly complement it. We used the shapes from the stained glass as a leading pattern in our graphic toolbox, which we then applied across all deliverables.
We also created a series of illustrations tailored to the different times of day in the hospitality industry, which we incorporated into items such as the menus.




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